We might sometimes think of interior design as a purely functional choice, but the visual language of our surroundings communicates with our subconscious. Growing evidence also suggests that design speaks to our emotional wellbeing.
Bold colours and expressive designs aren’t just 'loud' or 'busy', but they tap into something instinctive, energising our spaces and fundamentally shifting how we feel. Here's why we're hardwired to love playful aesthetics.
The chemistry of colour
Vibrant hues do more than just catch the eye.
When we see high-saturation colours like electric blue or vivid orange, our brains register a sense of vitality. Bright palettes trigger feelings of optimism and excitement, acting almost as a visual shot of espresso for a tired mind.
By choosing bold tones, we're stimulating our imagination and actively managing our emotional well-being. Choosing colour is purposeful and means so much more than just decorating.
Shapes spark curiosity
Design isn't just about shade. When you look at the details, it's all about structure too.
Soft curves and unexpected patterns break monotony and defy expectations. These playful elements encourage natural exploration, inviting us to look twice – even if it's something we've seen before.
Rigid, symmetrical lines suggest order and formality, while irregular and bold shapes spark imagination. Zigzags and other playful shapes remind us that our environments can be a playground as well as a workplace.
The arcade effect
Much of our love for bold design stems from the Golden Age of gameplay.
Think back to the glowing neon of 1980s arcade games. We could never forget those high-contrast pixels and primary-coloured cabinets.
These visuals trigger a powerful sense of nostalgia, taking us right back to a time of low stakes and high fun. We can still tap into this aesthetic when we play arcade games online, using those familiar visuals to evoke comfort and happy memories. It's a design shorthand for pure, unadulterated joy.
Confidence through expression
Choosing a bold design is an act of confidence and sometimes defiance too.
It signals a refusal to blend into the background. When we embrace expressive aesthetics, we invite others to see our personality without hesitation. It fosters a culture of authenticity, where 'too much' is exactly enough.
It also means never taking things too seriously, because playful aesthetics remind us that life shouldn't be a grind. A splash of neon or a quirky pattern tells us that we should enjoy the moment and find humour in the ordinary things too.
Colourful, unexpected design is all about creating an authentic and personal space that vibrates with energy and allows you to laugh and feel freely.
*Collaborative post
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